Archive for December 2018

Top 5 Advantages of Having a Responsive Web Design

Have you ever found it annoying when you opened a web page on your phone and had to traverse the entire screen to find what you were looking for? Blame unresponsive websites for that. They take up your time,efforts, even your phone’s battery. In this digital age where predominant web traffic comes through phone browsers, it has become essential to have are sponsive web design for your site. What is responsive web design you ask?Let’s find out!

Responsive Web Design in a Nutshell

 Responsive web design is a technique used by webdevelopers which makes websites ‘respond’ or react to different view ports—think of it as a user’s viewing window of a webpage. Basically, the practice of optimizing the website to fit different screen sizes and resolutions.

Why You Need a Responsive Website?

Ever since mobile phones have replaced laptops and personal computers for mid-to-heavy tasks, we have gotten into the habit of using our phones for pretty much everything. More people use the internet today than ever before to access information, be it browsing the web or reading news articles. A report from Statista suggests mobile internet users as of October 2018 were a mind-boggling3.9 billion!

 So, if you don’t have a responsive website, optimized formobile screens, your visitors are likely to make a move than stay on your website.

With that said, there are a lot of advantages of having are sponsive website design. Some being:

  • Reduced Bounce Rates

Bounce rate, in simple terms, is the percentage of users on a website who leave in a short amount of time rather than staying on the website for longer. Bounce rate affects web traffic and is higher on websites that aren’t optimized for mobile devices. Lower bounce rates are a good sign that users are likely to stay on your website.

By making your website responsive, you have a much higher chance of engaging your visitors on your website. Thus, a good mobile friendly website experience is the key to good web traffic.

  • Better Overall User Experience and Conversions

While your website may be filled with the right amount of information for your visitors, it’s highly irrelevant if they’re unable to find it. A responsive web design allows the information to be displayed in anorganized and structured way. This is also crucial to turn your website visitors into customers and increase conversions.

A responsive website can help navigate your visitors to easily find information they’re looking for without unnecessary redirections,thus increasing their chances of getting converted. For e.g: signing up a form or clicking a link.

  • More Cost Savings

Creating one website for desktop interfaces and another for phones and tablets is sure to dig a hole in your pocket when it comes to cost. Not to mention the different maintenance costs that come with it. With an agency offering responsive web design services, you’re more likely to save cost when creating your website.

Thanks to fluid grid—a grid-based layout used in making responsive websites—your website will adjust to different screen displays automatically without the need of another website. Smart isn’t it?

  • Faster Load and Response Time

Faster load and response times are important for your website. Here’s why!

Did you know? According to experts, visitors on a website are more likely to leave if it fails to load within three seconds. That’s a clear indication of why you should have a faster loading website.

Responsive websites are equipped with functionalities like browser caching and responsive images which help boost the overall speed of your site.

  • Better Offline Viewing Experience

HTML5 and CSS3 have become the standard for designing web applications, which has given rise to the popularity of responsive websites.HTML5 makes it simpler for visitors to view content without an internet connection thanks to its support for offline application cache.

This means if your website is responsive in nature, your visitors also have an alternative of accessing it offline.

Now that we know why responsive websites are the thing,let’s not forget that its trend and popularity is here to stay. Hence, it’s crucial to give your website a responsive design revamp or get a newer one made(if you don’t have any.) With internet technologies evolving at a rapid pace,it’ll be interesting to see what holds for the future of web.

Great WordPress developer he do excellent job


In today’s international sector, it’s not sufficient to only have a digital presence. To take advantage of the opportunity and captivate on human visitors, an enhanced, efficient, and entertaining website is necessary.

1. Fast Loading:

     No one wants to hold back as your website loads. The site design should be designed with immediate loading for all customers on all gadgets including those with slow internet connections. You can use Pagespeed Insights or Pingdom by Search engines to verify the speed of your website and view the way to enhance it.

2. Mobile Ready:

    Almost everyone uses intelligent gadgets on an everyday basis. You need to build a mobile-friendly and engaging design that your viewers can access whenever they need.

3. Monitoring Allowed:

     Statistics issue – it’s the best way to figure out how your site is actually carrying out the task. The last design should consist of performance to evaluate key signs such as visitors, objectives, and alterations.

4. SEO Savvy:

    Don’t ignore the strength of improving your site for both web browsers and users. Create powerful, understandable material for your supporters. For the Google, always make use of all vital on-page SEO labels and components, such as schema and XML sitemaps.

5. Enabled CMS:

       We are not done yet with the power of the published content. Continually posting clean, unique material not only turns on your viewers, but it also delivers important long-term online marketing strength. Include a back-end system for content management in the design to ensure customers can post and modify material as needed.

6. Conversion Enhanced:

      Do you have conversion-centric clients? Apply tools for creating strategy landing pages into your design. These specific WebPages can keep the visitors of your site, guide them to schedule for a consultation, demand a product business presentation, and even purchase.

7. E-mail Promotion:

      Yes, email marketing is still a factor and an impressive factor at that. Capture forms for a site’s email ought to synchronize with the customer’s email marketing program for smooth connection and accessibility.

8. Social Media:

       You should never miss the chance to utilize the influence of social media. Incorporate all appropriate social media systems within your design. Enabling customers to quick access to your social media pages as this increase a brand’s achieve and increases exposure and traffic.

9. Powerful Protection:

    Never bargain on-site security. The design you use should include essential privacy and security protocols, such as key security assessments, to guard user and client information.

10. Modern Web Applications:

       Smart web developers, fascinated by the effect apps on cellular systems, have effectively combined the very best web and app functions into what we call Modern Web Applications.

11. Machine Learning & Artificial Intelligence:

        Synthetic intelligence is no longer an innovative, high-tech phrase and has efficiently worked well its way into our daily language and online experience. For instance, Adobe’s Sensei is providing AI resources to different website style systems globally, making it a more available and accessible resource.

Qualities to look for in a Shopify developer

If you are running a retail business, it is important for you to have your own e-commerce website. For this purpose, you either need to outsource the work to a development company or hire a freelance developer. If you are thinking of hiring a freelancer, then you must look for a developer expert in Shopify as it is the most preferred platform for e-commerce websites. There are many developers available in the market and hence you have to make the choice wisely. You must remember the fact that the success of your online business depends on the website, so the developer has to be an expert. Here is a list of qualities you must look for in a Shopify developer to judge if he is good enough to develop your website or not.

  1. Experience- As we all know very well, website developers build different websites using various platforms. The fact that matter the most is if the developer has the relevant experience or not. Relevant experience   means the experience of developing e-commerce websites using Shopify platform. This platform is totally different from the WordPress         platform and hence, the developer needs to have the specific knowledge of features and customizations in Shopify.
  2. Reputations- This involves many factors. You have to see if the Shopify            developer has a good reputation when it comes to meeting the expectations of          You cannot judge this quality by just talking with the       developers. You must talk to their past clients and get feedback             about what type of experience they had while working with them.
  3. An impressive portfolio- A good Shopify developer should have an impressive and diverse portfolio. You must understand the importance of a Shopify website and should not give it in the hands of an inexperienced and unprofessional person. A strong portfolio of a developer helps you check various types of websites developed by them. You can judge if they match with the expectations you have for your e-commerce website. Portfolio lets you understand the style and quality of their work. This makes it easier to take the decision about hiring them.
  4. Communication skills- During the development process of your Shopify website, it is important for you and the developer to maintain communication, to make sure everything is going on smoothly and as per the plan. The developer must have good communication skills so that he can express his vision clearly. The exchange of ideas and information is very crucial for the web development process. So, look for this quality while choosing a developer.
  5. Knowledge of SEOSearch engine optimization is very important for an e-commerce website in order to increase the visibility of your site on various search engines. SEO helps in driving remarkable traffic towards your website. This eventually helps in increasing the number of customers and gaining profit. If you choose a developer with SEO knowledge, it can be implemented during the development and you will have a great website which can appear in the top search engine results.

Apart from the above mentioned qualities, a Shopify developer must have a positive approach towards his work, so that he can tackle the challenges easily. He must also have achieved expertise in responsive designs to develop a site that will run smoothly on any device. If you find all these qualities in a developer, hire him. You will definitely get the best e-commerce website for your business.

Author’s Bio:

Ketan Patel, the Digital Manager, likes to help the businessmen through his knowledge of digital marketing and other fields as well. In this article, he is guiding us about the qualities to look for in a Shopify developer.


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